HomeAdvantage Partner Success Guide

Get More with your homeadvantage program!

Introduction Social Posts, Email content, and Digital Signage
Did You know Social Posts, Email content, and Digital Signage
Customizable In branch Buck Slip

QR Code Brochures

New branch collateral! Download the QR or non QR code version of the new branch brochure update the information and print them out. scroll down to Campaign Templates and Customizable Creative for more things to use in your marketing.

QR Code Brochure Templates

PDF: QR Code How to and info

ZIP: HomeAdvantage Brochure W/QR Code (InDesign Package)

ZIP: HomeAdvantage Brochure W/O QR Code (InDesign Package)

Marketing Package and Co-Branding Policies

As you develop your marketing materials for HomeAdvantage, be sure to reference the Partner Co-Branding Policies and logos found in this section. To further enhance your marketing efforts, check out the Marketing Package which includes Adspace on your portal and a co-branded video. Should you wish to take advantage of the Marketing Package, please contact your Regional Account Manager.

Marketing Package

VIDEO: Example of the co-branded member tutorial video

PDF: Overview of Adspace and member tutorial video

Co-Branding, Logos and Legal

LOGOS: HomeAdvantage Logos

PDF: HomeAdvantage Co-Branding Policies

PDF: HomeAdvantage branding do's and don'ts

VIDEO: Why NAR Protects the REALTOR® Trademark?

Campaign Templates and Customizable Creative

Drive awareness of your HomeAdvantage program and increase loan volume with our turnkey real estate marketing creative. Each campaign can be personalized or launched as-is, making it quick and easy to connect with new leads!

2021 Marketing Templates (Email, Social Media, Website)

CAMPAIGN: Virtual Tours, "Need More Space?" and Cash Rewards

Quarterly Marketing Material (Email, Social Media, Website)

Quarterly Marketing Material: (Monthly social, email and digital signage)

Topic-Based Marketing Campaigns (Email, Social Media, Website)

PDF: Marketing Campaigns overview

CAMPAIGN: Introduce HomeAdvantage to Members

CAMPAIGN: Did you know?

CAMPAIGN: Target Home Buyers

CAMPAIGN: Attract Members Starting Their Research

CAMPAIGN: Target Home Sellers

Campaign: Smart Seller Bonus

Special Promotions

CAMPAIGN: 2021 Home Run to Homeownership

Campaigns with Month-by-Month Creative

CAMPAIGN: 12 Months of Real Estate (Email, Social Media, Events)

CAMPAIGN: Homeownership Truths (Social Media)

QR Code Brochure Templates

PDF: QR Code How to and info

ZIP: HomeAdvantage Brochure W/QR Code (InDesign Package)

ZIP: HomeAdvantage Brochure W/O QR Code (InDesign Package)

BROCHURE: AI (HomeAdvantage Brochure)

BROCHURE: PDF (HomeAdvantage Brochure)

BROCHURE: PDF (HomeAdvantage Brochure Outline Text)

Marketing Support Tools

Below are a few resources to help your credit union put together a comprehensive marketing plan for the HomeAdvantage program. If you have questions or would like to schedule a marketing review of your credit union’s real estate marketing strategies, please contact your Regional Account Manager.